John Fawkes, Author at John Fawkes

How to Practice Copywriting: Master Your Craft with These Proven Methods

If you’ve ever stared at a blank page wondering how to transform it into persuasive copy that converts, you’re not alone. The struggle to find the right words, craft compelling headlines, and create copy that resonates with readers is something all writers face—whether they’re just starting out or have been in the game for years. …

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How To Become a Digital Nomad Copywriter

The ultimate guide to building a location-independent career as a freelance writer Introduction Have you ever dreamed of typing away on your laptop while overlooking a pristine beach in Bali, or crafting compelling copy from a cozy café in Lisbon? The digital nomad lifestyle offers freedom, adventure, and the opportunity to see the world while …

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Is Copywriting Hard to Learn? Breaking Down the Journey to Mastery

I get it. You’re staring at a blank page, wondering if you have what it takes to write copy that actually converts. Maybe you’ve read some killer sales pages and thought, “I could never write like that.” Or perhaps you’ve been burned by feedback that your writing just isn’t persuasive enough. I promise you this: …

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How To Make The Switch From Content Writer To Copywriter

You know how to write. You’ve created blogs, articles, and maybe even a few ebooks. You’re used to crafting long-form content, organizing ideas, and hitting deadlines. You’ve probably worked with editors and content calendars. Maybe you’ve even ranked on Google a few times. But despite all that… something’s missing. Maybe it’s the low pay. Maybe …

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What I Learned from Frank Kern: The Coolest Copywriter in the Game

Back in the early days of digital marketing—around 2008—I was just getting my feet wet in copywriting and SEO. I was lurking on forums like Wicked Fire and Digital Point, soaking up whatever knowledge I could from random threads, heated debates, and half-baked launch tactics. That’s when I stumbled into the orbit of a name …

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Inside The Cult of Copy – How I Leveled Up My Copywriting Game

Inside the Cult of Copy: How I Leveled Up My Copywriting Game (And Why the Viking Velociraptor Formula Still Kicks Ass) If you’ve been in the online marketing or copywriting world for any length of time, there’s a good chance you’ve heard whispers about The Cult of Copy. Maybe you’ve seen the skull and quill …

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Top Skills for Digital Nomad Copywriters

Top Skills for Digital Nomad Copywriters Agree You dream of writing from a beach in Bali, a café in Barcelona, or a cabin in the Rockies—armed with nothing but your laptop, Wi-Fi, and creativity. The freedom of the digital nomad life is intoxicating, and for good reason. But if you’ve tried to make it work, …

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What Is a Call to Action?

What Is a Call to Action? (And Why It’s the #1 Skill You Need to Master as a Copywriter) Agree Let’s be honest—writing great copy is hard enough. You’ve got to hook your reader, earn their trust, keep them interested, and all the while subtly (or not so subtly) guide them toward doing what you …

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What Is an Email Broadcast? A Beginner’s Guide for Aspiring Copywriters

What Is an Email Broadcast? A Beginner’s Guide for Aspiring Copywriters If you’re just getting started in copywriting, you’ve probably heard the term email broadcast—but what does it actually mean? In this post, we’ll break it down in simple terms so you know exactly what an email broadcast is, how it’s used in marketing, and …

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How To Become a Freelance Copywriter in 2025

How To Become a Freelance Copywriter in 2025 (Step-by-Step Guide) If you’ve ever dreamed of working from anywhere, choosing your own clients, and getting paid to write—freelance copywriting might be your perfect career path in 2025. With the rise of remote work, online marketing, and AI tools that streamline workflow, there’s never been a better …

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